Dorna was masterminded by two brothers in San Jose, CA. They wanted to create an affordable and portable device that could be beneficial to makers, hobbyists, artists, and small manufacturers alike.
The brothers wanted to market Dorna through Kickstarter and needed an engaging, thorough video that could showcase various features of the device.
We know that best Kickstarter videos are a mix of attractive product overview and a memorable personal story. So for this video we wanted to make sure that both aspects were present.
The result is a video that mixes high production level cinematography with an on-screen personal appeal. A professional VO was also used to give a more polished feel. We are happy to report that Dorna was fully funded within weeks of video completion.